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Scruff-A-Luvs (Series 1) by Worlds Apart

£19.99
build quality
fun
design
longevity

4.0

5

Overall

Scruff-A-Luvs are the adorable rescue animal which you have to adopt, wash, dry and groom. Better yet, each purchase supports the RSPCA. So not only do you get a cute a pet, you're also doing a good deed.

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Pink - Scruff-A-Luvs Price Comparison

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Purple - Scruff-A-Luvs Price Comparison

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Scruff-A-Luvs Price History

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Leila El-Dean

4th September 2018

By Leila El-Dean

I like tea, travel, cameras, food and hot sauce.


Everyone knows the slogan "A dog is for life, not just for Christmas". However, while those iconic words are coming up for their 40 year anniversary, unfortunately Britain actually saw an increase in the number of abandoned dogs in the run-up to Christmas last year. Like anything, the key to changing attitudes is education. Not only that, but getting it locked in as early as possible. This is where Worlds Apart (Moose Toys) have stepped in with Scruff-A-Luvs.

Get A Little, Give A Little

That's right, this year's must-have toy is an adorable rescue animal which you have to adopt, wash, dry and groom. Better yet, each time you purchase a Scruff-A-Luv some of that money is donated to the RSPCA in the UK and the ASPCA in the US. So not only does your child get a cute toy and learns an important life lesson, you are also doing a good deed.

Wash, Reveal, Dry, Groom, Repeat

Sure there have been similar concepts before (anyone remember Pound Puppies) but where Scruff-A-Luvs really standout is the element of mystery and of course the process to reveal your animal.

Each Scruff-A-Luv arrives in a cardboard pet carrier and comes with a Scruff-A-Luv (in matted fur-ball form), plastic brush, hairclip, rubber collar, adoption certificate and instructions. The details on the box along are a nice touch. Everything from the air vents along the side, to the handle and buckles to open it make it look like an actual pet box.

There are currenty two colours to choose from - blue or pink. Although I'm sure there will be others added as it states Scruff-A-Luvs 'Series one' on the official site and we all know what that means (Argos already has a Purple version). As it stands, there are three possible characters to reveal in series one (puppy, cat or limited edition bunny), meaning there are 9 animals to collect in total (12 if you count the purple). There's no way of knowing which one you'll get until the big reveal so beware, don't trust any sellers promising a specific animal - they're lying to you. The only thing you have control over is the colour.

The Reveal

To start with the Scuff-A-Luv will look like an unloved matted fur-ball covered in some sort of dissolvable gluey netting. Again, you won't be able to tell which animal you have until you start the process. To reveal which Scruff-A-Luv animal you've been blessed with, you need to first wash your pet in luke warm water to remove all that goo. You don't need to use shampoo but you can use child friendly soap or bubble bath if you'd like (you could even do it at bath time for a bit of fun).

Slowly, your Scruff-A-Luv will open up a little like a flower, or if you've ever seen Gremlins, it's a little like a cute version of that (the white tufts of hair look a little like teeth at first glance). Once you know which Scruff-A-Luv animal you have you can dry, groom and name your pet. Don't worry, if your child changes their mind about the name, you can always print off a new certificate from the Scruff-A-Luv website.

"Hard Work, Dedication"

Be prepared for a lot of brushing however. The Scruff-A-Luv FAQs estimated the process would take around 20-30 minutes. This is not the case. In fact, if you want to it even closely resemble the image on the box it's going to take a lot of time and patience - hours of it. But hey, no one said rescuing an abandoned animal was easy, right? To quote Floyd (money) Mayweather's famous chant: "Hard Work! Dedication!".

A few hacks I found help turn my scruffy mutt ball into a fluffy pup were as follows:

1. Use a super soft shampoo and conditioner when washing (extra tip: botanical scented shampoos (e.g. lavender) give off a nice aromatherapy effect once dry)

2. Put on a spin cycle to aid the drying process (Scruff-A-Luv's can't be tumble dried)

3. Ditch the provided brush and invest in a cat wire brush to remove those tangles

4. Blow dry on a medium heat

5. Give it a trim, particularly around the eyes (adults only - the fur doesn't grow back)

To be honest though, your Scruff-A-Luv will never look picture perfect (everyone is photo-shopped these days) but I can guarantee that while adults may notice kids won't care. Which if you think about it, is the message here. It's all about teaching your child to care for a once unloved rescue dog, no matter the looks.

Overall I don't think it looks too bad. Not like the picture, but it's certainly fluffy. It reminds me a little of my old Scramps (the walk and cuddle puppy by Tomy) which also looked like a hot mess. I still loved it though. Took it for walks and tried my best to untangle its fur. It was a different time back then and it's nice to see that (in a time with iPads and iPhones) kids are able to get back to basics and enjoy some imaginative play - with a little mystery thrown in there too.

Are Scruff-A-Luvs Worth It?

Once revealed there's not a lot to Scruff-A-Luvs other than grooming and cuddling. That said, it's a nice little concept. To parents they will look a lot like a floppy dog chew toy but to kids, well, they'll see a pet that they helped nurse back to health. Whether to add a bit of excitement at bath time, or to teach your child the importance of treating animals right Scruff-A-Luvs are an excellent choice. The perfect present for animal lovers and kids who like blind bags. Giving to charity is also a nice little feel good bonus.

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To read more on this model, check out the Scruff-A-Luvs homepage here (opens new window).

Images

  • Size: H25, W12, D10cm
  • Age Range: 3 years and over
  • Colours: Choose from Pink, Blue or Purple (3 assorted characters to collect - 1 supplied)
  • Included: 1 x Scuff-A-Luv, 1 x Brush, 1 x Hair Clip, 1 x Collar (with name tag), 1 x Certificate and Instructions
  • EAN: 5013138669198

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